A single well-crafted video campaign can make or break a business.
Especially if you’re just starting or running a business that needs to move merchandise fast.
This Korean online shopping mall, Real Chango, was on the brink of going out of business.
Then an employee made a Facebook video ad with Contenter and launched a video ad campaign on Facebook and instagram that helped sell out their entire stock in just 4 days!
The video is simple.
It also had the potential to go viral on social media and be seen by a lot of people for a number of easy to understand reasons.
1. Big bold text with concise, informative subtitles
2. A short, 30 second video with an adorable dog and interesting product
3. A clear Call To Action at the end
(plus their watermark throughout the video)
All it takes is a little creativity and time to create a well-crafted video.